Daniel Adeyinka
Digital Designer
Résumé
Represented by Creative Circle
Software & Skills
Adobe Illustrator
Adobe InDesign
Adobe Premiere Pro
Adobe XD & Figma
Presentation Design
Brand Development
Visual Identity Design
Print Design
SEO Content Strategy
HTML + CSS Web Design
Wordpress
Copywriting
Social Media Management
eCommerce Management
Event Marketing
MailChimp
Employment History
June 2021 — September 2025
- Led the design and execution of digital brand initiatives — including website visuals, email campaigns, social media content, product storytelling, and video content — ensuring a cohesive and elevated brand presence across all platforms.
- Provided art direction and creative oversight for external contributors and freelancers, strictly aligning all visual outputs with Vadara’s refined aesthetic and new strategic brand narrative.
- Played a key role in product development decision-making by shaping how new collections were visually positioned and communicated, ensuring design, storytelling, and market strategy remained tightly aligned.
August 2019 — May 2020
- Led the development, execution, and management of SEO, PPC, email & social media campaigns.
Managed product metadata to ensure a smooth eCommerce experience.
- Led the development of multimedia content for company websites, newsletters and social media platforms.
- Managed freelancers, monitored fulfillment, and made sure the customers’ digital experiences were exceptional.
January 2019 — May 2019
- Directed the design, targeting, and budget allocation of social media ad campaigns across all brand accounts to drive sales and meet key marketing goals.
- Designed digital assets and graphics for social media, the company website, and Amazon Seller Central listings.
May 2017 — October 2017
- Developed a variety of graphics, websites, landing pages, logos and other digital and print graphical assets for multiple local companies in various markets
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Trained in Google Adwords, Google Analytics, campaign strategy, SEO and content strategy
Education
Houston City College
Management Information Systems
Associates in Arts, May 2017
Associates in Arts, May 2017